Here Is Everything You Need to Know About the Millennial Consumer
They've cut every cord—except to mom and dad
No demographic is as appealing to marketers as millennials, those folks
born between 1981 and 2000. Many articles and studies have focused on
reaching this elusive adult consumer, who has money and eschews
traditional methods of communication in favor of a life largely spent
online.
Here are some stats about your favorite target audience from three recent studies examining millennial behavior.
