"I don't know how to do SEO in 2026"
Start from level 1 in The New SEO Game:
SEO isn't just Google rankings anymore.
It's now "Search Everywhere Optimisation".
Reframe your “New SEO” project as a game, and you'll become addicted to levelling up.
Level 1: Traditional SEO
- Fix technical problems killing your rankings
- Research keywords and target quick wins
- Optimise on-page elements (titles, content)
- Earn quality backlinks through outreach and PR
Level 2: AI Search Optimisation
- Format content so AI can parse it easily
- Build pages that AI platforms want to cite
- Structure information for machine consumption
- Test how your brand appears in AI search results
Level 3: Paid Search Visibility
- Run Google Ads for high-intent keywords
- Target competitor terms with YouTube Search Ads
- Capture Bing traffic through Microsoft Ads
- Measure paid performance across every platform
Level 4: LLM Answer SEO
- Produce authoritative content LLMs trust
- Build a knowledge base for AI training data
- Position your brand as the definitive source
- Monitor brand mentions in LLMs with Mentions
Level 5: Brand Authority SEO
- Get unlinked brand mentions across the web
- Feature in industry roundups and expert lists
- Build brand recognition without traditional backlinks
- Track brand mention volume and sentiment
Level 6: Community SEO
- Provide value in relevant Reddit threads
- Share expertise on Quora in your space
- Engage in Slack communities and Discord servers
- Build reputation in industry forums and groups
Level 7: Parasite SEO
- Repurpose content on Medium and LinkedIn Pulse
- Publish beehiiv newsletters to rank in Google
- Guest post on high-authority platforms/websites
- Leverage existing domain authority for quick rankings
Level 8: Platform-Specific SEO
- Optimise for Amazon search if selling products
- Focus on YouTube SEO for video content
- Master TikTok's algorithm for short-form content
- Optimise App Store listings for apps/extensions
Level 9: Topic Domination
- Own conversations across ALL channels
- Create content ecosystems to reinforce each platform
- Become the go-to expert mentioned everywhere
- Monitor and maintain authority across all channels
Completed all levels?
SEO is constantly evolving in 2026.
Stay ahead or get left behind.
PS. Need help levelling up? We'll help build and execute your “New SEO” domination strategy.
