Leadership - "I'm glad to be here"

 https://www.instagram.com/reels/Dcv6qUFxsBt/

Prompt Strategy - Positioning

 You are a senior positioning strategist. Help me explore different positioning options for [product].

Use the customer research, win/loss notes, competitor information, and product facts I've attached.

Our commercial goal and constraints:

[details]

Develop 3 genuinely different positioning options.

For each, show:

1. The specific customer and buying situation

2. The problem we would lead with

3. What they currently use instead, including doing nothing

4. The advantage we could credibly own

5. The evidence supporting that advantage

6. What we would deliberately deprioritize by choosing this position

Separate what is supported by evidence from what is still a hypothesis.

Don't write the final positioning statement yet. I want to choose the strategic direction first.

Leadership Rules

 

https://www.instagram.com/reels/DdtMz8agDEL/

Leaderhip

Comment SIMPLE and I will send you the Doc! 👇👇. Walking into a new team as their leader is tough, you haven't earned their trust yet. Here are 15 phrases to start building it from day one:

1️⃣ "I'm not here to change everything. I'm here to understand what's working first."

→ Removes the fear of instant disruption.

2️⃣ "Tell me what's been frustrating you. I want to hear it before I form opinions."

→ Signals you listen before leading.

3️⃣ "What do you need from me to do your best work?"

→ Tells them everything about your leadership style.

4️⃣ "I don't have all the answers yet. I'm leaning on you while I get up to speed."

→ Honesty builds more trust than pretending.

5️⃣ "My door is genuinely open. I mean that."

→ Powerful if you back it up.

6️⃣ "I want to know what you're actually good at, not just what your job description says."

→ Sees the person, not just the role.

7️⃣ "If something isn't working, tell me before it becomes a bigger problem."

→ Welcomes radical honesty.

8️⃣ "I'm going to make mistakes. Tell me when I do."

→ Admitting fallibility disarms the room.

9️⃣ "You were here before me. You know things I don't, and I want to learn them."

→ Respects their experience.

🔟 "I'm not going to judge you on what happened before I got here."

→ Offers a fresh, clean slate.

1️⃣1️⃣ "Here's what I value most in people. I wanted you to know that upfront."

→ Transparency sets clear expectations.

1️⃣2️⃣ "I want to catch up with each of you 1-on-1 over the next two weeks."

→ Shows individual investment.

1️⃣3️⃣ "What's one thing this team does really well that you hope stays the same?"

→ Protects what's already working.

1️⃣4️⃣ "What's one thing you'd change if you could?"

→ Gives them an immediate voice.

1️⃣5️⃣ "I'm glad to be here. And I mean that."

→ Warmth lands every time.

Trust isn't built in one big moment, it's built in the first ten small ones.

Opening for Speech or Workshop

Public SPeaking Tips - https://www.instagram.com/reels/Dd5-Oy5smT9/

 https://www.instagram.com/reels/Ddhc0sUq-Ng/

https://www.instagram.com/reels/Dd0mVUBKnz4/

I’ve delivered speeches and workshops to companies like Oracle NetSuite, Spotify, & Hilton, from intimate groups to thousands, here are 10 public speaking lessons I’ve learned:

1. Don’t share a story to make yourself look significant. Share it to make your audience feel significant.

2. Most people practice how they’ll start, but very few rehearse how they’ll finish.

3. Enjoy it. People who look like they’re having fun are magnetic.

4. Want buy-in for your ideas? Share social proof in the form of a story.

5. The more comfortable you become in your own skin, the more potent you become as a speaker.

6. Instead of teaching 100% of what you know with 10% depth, teach 10% of what’s relevant with 100% depth.

7. Amateurs wing it. Professionals make it look like they’re winging it.

8. Think like a comedian. Practice your talk in low-stakes scenarios so you’ve worked out the kinks for high-stakes scenarios.

9. Just like an actor shows range in a movie, a speaker should show range in their talk.

10. Watch back your talks like you’re an athlete watching game tape. Test, tweak, and iterate.

https://www.instagram.com/p/DdIjVP7zMW3/?stkn=MWljMWpqN3NrNXp3dQ%3D%3D

Prompt Strategy - 100 ChatGPT Commands for Photo Editing

https://www.instagram.com/reel/DdUh7huxzRk/?stkn=ZmUxd3oyYXFnNWQ3

Top Header & Title:

• 100 ChatGPT Commands for Photo Editing

• Edit, Create, Transform

• Just a Prompt Away

• Better Photos, Happier Stories ♡

List of Commands (1–100):

1. /cinematicportrait

2. /dslrlook

3. /professionalretouch

4. /naturalskin

5. /skintretouch

6. /portraitenhance

7. /facialenhance

8. /sharpdetails

9. /softportrait

10. /studioportrait

11. /luxuryportrait

12. /editorialportrait

13. /magazinecover

14. /fashioneditorial

15. /streetportrait

16. /moodyportrait

17. /dramaticportrait

18. /goldenhour

19. /sunsetportrait

20. /sunriseportrait

21. /nightportrait

22. /neonportrait

23. /rainycinematic

24. /monsoonportrait

25. /winterportrait

26. /summerportrait

27. /autumnportrait

28. /springportrait

29. /blackandwhite

30. /filmlook

31. /vintagefilm

32. /90sfilm

33. /retroportrait

34. /analoglook

35. /polaroidlook

36. /kodaklook

37. /cinematiccolor

38. /tealorange

39. /mattefinish

40. /highcontrast

41. /lowkeyportrait

42. /highkeyportrait

43. /softglow

44. /dreamyglow

45. /etherealportrait

46. /dramaticlighting

47. /softlighting

48. /rimlighting

49. /goldenlighting

50. /studiolighting

51. /backgroundblur

52. /portraitbokeh

53. /depthofield

54. /lensblur

55. /backgroundreplace

56. /backgroundcleanup

57. /objectremove

58. /photocleanup

59. /oldphotorestore

60. /photoenhance

61. /hdrestore

62. /4kportrait

63. /resolutionboost

64. /colorrestore

65. /colorexpand

66. /naturalcolors

67. /colorgrading

68. /cinematicgrading

69. /fashioncolorgrade

70. /luxurycolorgrade

71. /travelportrait

72. /travelcinematic

73. /natureportrait

74. /beachportrait

75. /mountainportrait

76. /cityportrait

77. /urbanlook

78. /architectureportrait

79. /carcinematic

80. /bikecinematic

81. /productphotography

82. /productluxury

83. /productstudio

84. /foodphotography

85. /flatlayphotography

86. /socialmediaportrait

87. /instagramportrait

88. /instagramstory

89. /reelcover

90. /profilepicture

91. /professionalheadshot

92. /corporateportrait

93. /weddingportrait

94. /festiveportrait

95. /traditionalportrait

96. /royalportrait

97. /creativeportrait

98. /premiumretouch

99. /viralphotoedit

100. /portraitpolish

Side Hustle Business Ideas

 https://www.instagram.com/reel/DdzMbOQI1la/?stkn=YXBjZ2t2eHpjc2My

https://www.instagram.com/reel/DduKpL8P3dE/?stkn=MWdyNHpqb3ZydDV2aw==

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https://www.instagram.com/reel/DduWEnppVUx/?stkn=czJndWRrZDE1N2Fh

https://www.instagram.com/reel/DdPjtmaJabQ/?stkn=MWtrNnZkOWVlbmFnNA==

https://www.instagram.com/p/Ddy6ZSZGMf6/?img_index=2&stkn=b2NyMnFya2N3NG9x

 

Strategy - Julie Cole - Comms Example

 The MOST dangerous sentence in a creative brief:

‘Let’s build awareness.’

The problem I have with this statement is that it looks at things from the business point of view.

It doesn’t get inside the head of the consumer which is not sitting there waiting to become aware of your brand.

That is why when I’m creating a comms framework, I prefer the word living.

It speaks to the mindset of the audience, who are going about living their life, they’re not interested in the category at that moment.

So you need a message that is going to resonate with this audience and be bigger than just about that moment.

Good comms strategy creates a clear link between where the consumer is in their life and the message you need to make for them.

That’s what makes a comms strategy.

👉 Comms Strategy In 60 Minutes, come along to my free workshop.