Saturday, June 27, 2026

AEO and GEO are not SEO with a few tweaks.

 AEO and GEO are not SEO with a few tweaks.


They're a different discipline entirely.

See exactly where your brand stands across every major AI platform ↓
https://lnkd.in/ggzDDnea

Most teams are still trying to optimise for AI the way they did for Google a decade ago.

We've pulled together 12 free resources to help you actually understand how AI search works.

Whatever your starting point, they'll show you:

✅ Why AEO and GEO matter
✅ The visibility you unlock when you get them right
✅ How to action the learnings on your site this week

Save this list. Then work through it before your competitors do:

1. Check your brand's AI search visibility score:
https://lnkd.in/g9YNHbYY

2. The complete AI search optimisation guide:
https://lnkd.in/ejBHbwfZ

3. AI Search: the measurement-first playbook:
https://lnkd.in/g2pv9w4c

4. Analyse your product's presence in ChatGPT Shopping:
https://lnkd.in/eCgKVdRT

5. Step-by-step guide to getting your product listed in ChatGPT Shopping:
https://lnkd.in/gHKd-EM9

6. Chat with our free AI agent for tailored SEO and AEO suggestions:
https://lnkd.in/gN8Q9Ft6

7. LLM SEO: how to optimise your content for AI search engines:
https://lnkd.in/gZNRd8NP

8. How to optimise your content for Google AI Overviews:
https://lnkd.in/gKzfqe56

9. The AI search glossary, updated for 2026:
https://lnkd.in/gTYWXETu

10. Test whether your store is ready for AI shopping agents (UCP):
https://lnkd.in/gyjBiyMb

11. Breakdown of what the Universal Commerce Protocol actually is:
https://lnkd.in/gpaDyhQt

12. Your free introduction to Searchable:
https://lnkd.in/gNKZBYpB

The teams that do this in the next 90 days will own the citations.
Everyone else will be struggling to catch up...

See where you currently stand across every major AI platform 👇
https://lnkd.in/ggzDDnea

And comment below with your biggest questions about AI search.

♻️ Repost to help your network get up to speed on AI search.
And follow Searchable for more on the new era of search and visibility.
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Tuesday, June 23, 2026

The AEO-SEO Readiness Playbook Every Marketing Team Needs

 https://www.cmswire.com/digital-marketing/the-aeo-seo-readiness-playbook-every-marketing-team-needs/?utm_source=flipboard&utm_content=other

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Why Google’s New NotebookLM 2.0 Update is a Massive Game Changer

 

Why Google’s New NotebookLM 2.0 Update is a Massive Game Changer

By

NotebookLM 2.0 introduces a suite of upgrades aimed at enhancing productivity and adaptability across various workflows. Powered by the advanced Gemini 3.5 AI model, this version emphasizes both performance and transparency, making it particularly effective for tasks like data analysis and content creation. Paul Lipsky highlights how the platform’s expanded file export options, such as editable PDFs and PowerPoint presentations, integrate seamlessly with external applications like Google Slides. For instance, users can generate a presentation within NotebookLM, refine it externally and maintain formatting integrity throughout the process, an invaluable feature for professionals managing complex projects.

Dive into this breakdown to uncover how NotebookLM 2.0 supports more personalized workflows, allowing users to create tailored outputs like charts, summaries and reports. You’ll also gain insight into its secure cloud environment for advanced research, as well as its commitment to source integrity, making sure that outputs remain accurate and reliable. Whether you’re exploring its transparent reasoning process or learning how it adapts to unique data sets, this guide offers a clear look at the platform’s capabilities and practical applications.

Expanded File Creation and Export Options

TL;DR Key Takeaways :

  • NotebookLM 2.0 introduces enhanced file creation and export capabilities, allowing users to generate and export editable PDFs, PowerPoint presentations, Excel spreadsheets and charts, making sure seamless integration with tools like Google Slides and Excel.
  • Powered by the advanced Gemini 3.5 AI model, the platform delivers more accurate and reliable outputs with transparent reasoning, making it ideal for complex tasks like data analysis and market trend evaluations.
  • The platform features advanced research and analysis tools, including a secure cloud computing environment and an intuitive chat interface, allowing deeper data evaluations and context-aware suggestions.
  • Personalized workflows allow users to create tailored notebooks with customized outputs such as charts, summaries and reports, streamlining tasks and providing actionable insights for both personal and professional use.
  • NotebookLM 2.0 emphasizes source integrity, making sure outputs are grounded in user-provided or approved data, making it a trustworthy tool for sensitive projects like financial reporting, academic research and legal documentation.

NotebookLM 2.0 introduces a significant upgrade in file creation and export functionalities, allowing users to generate and export editable PDFs, PowerPoint presentations, Excel spreadsheets and charts directly from the platform. These files are fully compatible with external tools such as Google Slides and Excel, making sure seamless integration into existing workflows. For instance, if you are preparing a business presentation, you can generate a PowerPoint deck within NotebookLM, refine it in Google Slides and preserve both formatting and data integrity throughout the process. This feature simplifies complex tasks, saving time while maintaining professional standards.

Enhanced Performance with Gemini 3.5

The integration of the Gemini 3.5 AI model brings a significant leap in performance, delivering outputs that are not only more accurate but also more reliable. A standout feature of this upgrade is its transparent reasoning process, which explains how results are generated. This is particularly beneficial for complex tasks such as data analysis or market trend evaluations. For example, when analyzing market trends, the AI provides clear, step-by-step explanations for its conclusions, allowing you to verify the results and make informed decisions. This transparency fosters trust and ensures that the outputs are both actionable and dependable.

Here is a selection of other guides from our extensive library of content you may find of interest on NotebookLM.

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Comms Stategy Tools - Julien Cole

 If you love Comms Strategy,


Here are 7 tools and resources that I personally use;

1. Consumer Journey Research Template - https://lnkd.in/gtsmSMfA

2. The Noun Project - library of icons to make your deck look pro https://lnkd.in/gfWyCuAM

3. ToolboxToolbox - a treasure trove of process docs for workshops https://lnkd.in/gpbtxG7W

4. Hyper Island Toolbox (gated access, requires registration) - If you're running consumer journey workshops, there are a number of good activities in here https://lnkd.in/gQ_X8RAB

5. 12 Q's Comms Strategy Checklist - Once you understand what is central to your idea, use these questions to show how far the idea can stretch. https://lnkd.in/gi-h9Ac2

6. Comms Strategy Stats - Strategists, this document is going to save you hours. Need proof of the value of Comms Strategy? I got the receipts in this deck. https://lnkd.in/gUgPf7JH

7. 10 Campaign Ecosystem Examples - There’s no one right size with campaign ecosystems. This deck highlights some of the popular types of ecosystem, along with examples from Pringles, Dove, Reddit, and more. https://lnkd.in/guSSKxYF

If you’re interested in getting the essential skills for effective comms strategy
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