AEO and GEO are not SEO with a few tweaks.
Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts
Saturday, June 27, 2026
Monday, June 15, 2026
AI Search optimisation
AI Search optimisation doesn't need to take hours.
It can be a regular 60-minute audit...
And if you have an hour, you have no excuses.
See where you stand first with a free AI Search Visibility Report:
https://lnkd.in/ggzDDnea
And if you have an hour, you have no excuses.
See where you stand first with a free AI Search Visibility Report:
https://lnkd.in/ggzDDnea
Then follow the steps below 👇
If you don't act on AI Search now,
You're missing out on opportunities worth thousands of $$$...
Here's the full power hour, broken down:
(Save this for when you start optimising!)
⏰ Audit where you stand (15 min)
You can't fix what you can't see.
5 min: Run 10 of your top buyer queries through the top AI tools.
5 min: Check your share of voice (10 queries). Write down how many cite you.
5 min: Identify the top 3 queries where you should rank but don't.
⏰ Lock the foundations (15 min)
AI pulls from traditional search. You can't skip this.
5 min: Run a page speed test on your 3 priority pages.
5 min: Check your schema markup using Google's Rich Results Test.
5 min: Audit your H1s and H2s.
⏰ Make content extractable (15 min)
If AI can't lift it, AI won't cite it.
5 min: Rewrite the opening of your priority page from Quadrant 1.
5 min: Add an FAQ section with 5 to 7 real questions buyers ask.
5 min: Add data, original opinions, and proper nouns.
⏰ Get cited everywhere (15 min)
Citations are the new backlinks.
5 min: Find 2 active threads on Reddit or Quora where your buyers are.
5 min: Update your G2, Capterra, or relevant review platform listing.
5 min: Repost or repurpose one of your own pieces.
Attention is the single most important currency of our age.
And 1 hour a week is a steal if you think about the returns on visibility...
But there is an even easier way to get it all done at once.
Searchable handles 90% of this autonomously:
- Running the full audit on autopilot across every AI platform continuously.
- Handling schema markup automatically and running technical SEO audits.
- Surfacing answer-first content recommendations and optimising structure.
- Tracking every citation you earn so you know what's landing.
It is the only tool of its kind, and it's expanding week on week.
Run your free visibility report first:
https://lnkd.in/ggzDDnea
Then take the actions to optimise everything else after.
Save this post to claim the playbook anytime.
And comment below with your thoughts on AI Search so far.
♻️ Repost to share this AI search audit with your network.
And follow Searchable for more on building with AI.
Thursday, June 11, 2026
SEO, AEO and GEO are NOT the same thing.
SEO, AEO and GEO are NOT the same thing.
Knowing the difference is non-negotiable:
If you are in the digital marketing space, this is something you can't avoid.
The biggest and best agencies already know the difference.
They've optimised for all three types of search.
And they are able to not only sell SEO, but AEO and GEO too.
(This Friday, June 12th, I'm hosting a free live masterclass:
"How To Scale An AEO Agency In 2026"
It will teach you how to do the exact same at your agency: https://lnkd.in/easeMTaX)
But you don't need to be Ogilvy to be seen.
You just need to accept that your clients are no longer crawling through blue links.
They're asking ChatGPT and taking Google's AI Overviews at face value.
The agencies that can sell all three are the ones winning retainers in 2026.
Here's a quick breakdown of each layer 👇
(Check the full sheet for in-depth details)
1️⃣ SEO - Search Engine Optimisation
↳ What it is: Ranking your firm's pages on Google.
↳ How it works: Identify high-intent keywords, optimise on-page content, etc.
↳ Pros: Proven, steady traffic driver.
↳ Cons: Slow to show results.
↳ How to rank higher: Focus on high-intent keyword clusters specific to your service.
2️⃣ AEO - Answer Engine Optimisation
↳ What it is: Getting your expertise pulled into Google's AI responses.
↳ How it works: Provide direct answers to the questions clients are asking.
↳ Pros: Instant authority and brand visibility.
↳ Cons: Some users get the answer without clicking through.
↳ How to rank higher: Answer questions in 40 to 60 words under clear headings.
3️⃣ GEO - Generative Engine Optimisation
↳ What it is: Getting your firm cited by name in AI recommendations.
↳ How it works: Publish well-structured thought leadership with citations and data.
↳ Pros: Early-mover advantage in AI search.
↳ Cons: Hard to measure direct impact.
↳ How to rank higher: Create entity-rich content following E-E-A-T principles.
Search has changed more in the last year than the last decade.
And most agencies still can't explain the difference between these three.
The agencies that can sell SEO, AEO and GEO as one package will own the next decade of search retainers.
If you run an agency and want the exact playbook to productise and sell all three,
Join me on Friday on the live masterclass: https://lnkd.in/easeMTaX
You'll leave with a clear action plan and roadmap.
Which of the three are you weakest on right now?
Drop it in the comments below.
And be sure to save this to refer back to it later !
♻️ Repost to help other agency owners get ahead of AI search.
And follow me Chris Donnelly for more on SEO, AEO and GEO.
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They're a different discipline entirely.
See exactly where your brand stands across every major AI platform ↓
https://lnkd.in/ggzDDnea
Most teams are still trying to optimise for AI the way they did for Google a decade ago.
We've pulled together 12 free resources to help you actually understand how AI search works.
Whatever your starting point, they'll show you:
✅ Why AEO and GEO matter
✅ The visibility you unlock when you get them right
✅ How to action the learnings on your site this week
Save this list. Then work through it before your competitors do:
1. Check your brand's AI search visibility score:
https://lnkd.in/g9YNHbYY
2. The complete AI search optimisation guide:
https://lnkd.in/ejBHbwfZ
3. AI Search: the measurement-first playbook:
https://lnkd.in/g2pv9w4c
4. Analyse your product's presence in ChatGPT Shopping:
https://lnkd.in/eCgKVdRT
5. Step-by-step guide to getting your product listed in ChatGPT Shopping:
https://lnkd.in/gHKd-EM9
6. Chat with our free AI agent for tailored SEO and AEO suggestions:
https://lnkd.in/gN8Q9Ft6
7. LLM SEO: how to optimise your content for AI search engines:
https://lnkd.in/gZNRd8NP
8. How to optimise your content for Google AI Overviews:
https://lnkd.in/gKzfqe56
9. The AI search glossary, updated for 2026:
https://lnkd.in/gTYWXETu
10. Test whether your store is ready for AI shopping agents (UCP):
https://lnkd.in/gyjBiyMb
11. Breakdown of what the Universal Commerce Protocol actually is:
https://lnkd.in/gpaDyhQt
12. Your free introduction to Searchable:
https://lnkd.in/gNKZBYpB
The teams that do this in the next 90 days will own the citations.
Everyone else will be struggling to catch up...
See where you currently stand across every major AI platform 👇
https://lnkd.in/ggzDDnea
And comment below with your biggest questions about AI search.
♻️ Repost to help your network get up to speed on AI search.
And follow Searchable for more on the new era of search and visibility.