The Top 7 things the best LinkedIn profiles all had when I was a hiring manager👇
1. They followed this headline formula:
[Target Job Title] | Years of Experience in [Target Sector] | [3 High-Priority Keywords] | [Value Proposition].
I encourage 90% of my clients to use this because it gets results. Yes, it takes more thought, but recruiters will find you faster, and the right opportunities will hit your inbox
2. They started with their job title: No guesswork! If you’re a Software Engineer, say ‘Software Engineer.’ If you’re a Project Manager, be specific. Are you an IT Project Manager? A Construction Project Manager? Clarity is key—because if confused, the reader is gone.
3. They highlighted years of experience: Employers often look for a specific number of years in the job ads, so make it easy for recruiters to see you fit their criteria.
4. They included high-priority keywords: This is where the magic of LinkedIn’s search engine kicks in. Use hard-skill, industry-specific keywords to make sure your profile shows up in search results. If you’re an IT Project Manager, mention systems like Salesforce or industry sectors like finance.
5. They had a strong value proposition: This is your chance to stand out. Something like ‘Grew revenue by 15% annually through targeted market expansion’ shows you’re a candidate who delivers results, not just another resume.
6. They listed measurable achievements in their experience section: Numbers catch attention, so don’t just list your responsibilities—show your impact!
7. They were active on LinkedIn: The best profiles were active. They posted content, commented, and engaged with others in their industry, staying visible and relevant.
