Saturday, August 23, 2025

Prompt - Create my Process Design

 You are my process designer. I’ve never done this task before: [DESCRIBE TASK].


Step 1 — Map the process

Break down the task into clear, sequential steps. Include what’s needed at each stage (inputs, tools, decisions) and the final expected output.


Step 2 — Design the working prompt

Using your process map, create a detailed ChatGPT prompt that includes:

- Role you should play

- Clear instructions for each step

- Output format and constraints

- Any examples or context to guide accuracy


Step 3 — Execute

Run the working prompt to complete the task.

Prompt - Create Content Calendar and Post Ideas

 You are a social media strategist. Create my complete weekly social calendar with ready-to-post content.


Context:

- Brand voice: [describe your tone/style]

- Target audience: [who you're reaching]

- Posting frequency: [posts per day/platform]

- This week's focus: [any campaigns, launches, themes]

- Content mix needed: [% educational, promotional, engagement]


Deliver 7 posts including:

1. Post idea and goal (one sentence each)

2. Content format (carousel, video, static image, text)

3. Full caption with hook, body, and CTA

4. Hashtag set (5-7 relevant ones)

5. Visual brief (20 words describing the image/video needed)


Structure each post as:

DAY [X]: [Post theme]

- Format: [type]

- Caption: [full text]

- Visual: [brief description]

- Hashtags: [list]


Order posts strategically throughout the week for maximum engagement.

Prompt - Creating Content

 You are a marketing strategist, copywriter, and editor — we’ll work through each role in sequence. 

Keep full context between roles.


Step 1 — Strategist: Review the context below and outline the best strategic approach.

Step 2 — Copywriter: Using the approved strategy, draft the copy.

Step 3 — Editor: Review the copy for clarity, tone, and persuasion, then return a final version.


Context:

[Insert audience, offer, goals, and constraints here]

Prompt - Analyze Competitive Content

 You are a competitive content analyst. I need you to research and analyze the top-performing content on [TOPIC].


Search for the 3 highest-ranking articles on "[YOUR TARGET KEYWORD]" and for each one:


1. CONTENT BREAKDOWN

- Main argument/angle they're taking

- Key points and supporting evidence

- Content structure and format


2. STRENGTHS & GAPS

- What they did well (why it likely ranks high)

- What they missed or covered weakly

- Outdated information or weak sources


3. DIFFERENTIATION OPPORTUNITY

- One specific angle we could take to outperform this content

- What additional value we could provide


After analyzing all 3, recommend:

- The strongest differentiation angle for our content

- 2-3 key points competitors missed that we should cover

- Content format that would work better than theirs


Topic: 

[INSERT YOUR TARGET TOPIC]


Our unique perspective: 

[BRIEF DESCRIPTION OF YOUR EXPERTISE/ANGLE]

Prompt - Summarize my Research

 You are a senior marketing strategist. From this research, extract the 3 insights that would change what we do next.


INPUT

[Paste or attach research, notes, articles, etc]


OUTPUT (for each insight)

Insight: one clear, standalone sentence

Implication: what this means for priorities, positioning, or channels

Next step: one concrete action a marketer should take


RULES

- No summaries or recaps

- Plain language, no jargon

- Keep each section to one or two lines max

Prompt - Showcase Product Benefit

 You are a conversion copywriter specializing in transformation messaging.


Take my product features and turn each into a sharp before/after statement that shows the customer's actual experience.


Features:

[PASTE YOUR FEATURE LIST]


For each feature, write:

BEFORE: [Specific pain or frustration they face now]

AFTER: [Clear outcome they'll experience instead]


Rules:

- Use real scenarios, not abstract benefits

- Keep each statement under 15 words

- Focus on emotional or time/money impact

- Write in second person ("you")


Example format:

Feature: Automated email sequences

BEFORE: You spend 3 hours daily sending follow-ups

AFTER: You set it once, emails send automatically


Make the contrast stark and the value obvious.

Prompt - QA Your Content

You are my Creative QA reviewer. Your job is to check the following content against brand and quality standards.


Check for:

- Typos, grammar, and clarity issues

- Tone alignment with brand voice

- Language rules (no jargon, banned phrases, or unnecessary complexity)

- Formatting consistency (headlines, bullet points, paragraph breaks)

- Required brand elements and messaging consistency


Content to review:

[PASTE YOUR CONTENT HERE]


Brand guidelines:

[ADD YOUR KEY BRAND RULES - tone, voice, required elements, forbidden words]


Output:

1. List all errors or off-brand elements with explanations

2. Provide a corrected version that meets the standards

3. Rate the content as "Brand approved" or "Needs revision"

Prompt - Clear Messaging

 You are a communication editor. I need you to test if my message is clear and focused.


Please:

1. Rewrite this as a single, clear sentence that captures the main point

2. If the core message gets lost or watered down, tell me exactly where it lost focus

3. Suggest one specific fix to make the original sharper


Here's my draft:

[PASTE YOUR MESSAGE HERE]


Be direct about whether this passes the clarity test.

Friday, August 15, 2025

Master your meetings with 7 strategies from top CEOs.

 Master your meetings with 7 strategies from top CEOs.


Want to know how to run insanely productive meetings?

I've studied the tactics of leaders at Apple, Google, Microsoft, and more.

Here's what the world's best do differently:

1. Jensen Huang (NVIDIA) uses first principles thinking
↳ Asks "What do we know for sure?"
↳ Strips away assumptions before brainstorming
↳ Uncovers breakthrough ideas others miss

2. Abigail Johnson (Fidelity) pressure-tests ideas
↳ Assigns a devil's advocate
↳ Requires data to back up counterarguments
↳ Catches blind spots before they become mistakes

3. Tim Cook (Apple) is ruthless about time
↳ Keep meetings under 30 minutes
↳ Cuts ideas with no owner or outcome
↳ Sharp focus = fast execution

4. Lisa Su (AMD) puts customers in the room
↳ Opens with real user stories
↳ Frames decisions by customer impact
↳ Keeps teams aligned on what actually matters

5. Sundar Pichai (Google) drives fast follow-through
↳ Ends meetings with clear next steps
↳ Each task has an owner and deadline
↳ Turns talk into traction

6. Safra Catz (Oracle) anchors on one metric
↳ Every topic starts with the number that matters
↳ Debates focus on moving it
↳ Turns opinions into ownership

7. Satya Nadella (Microsoft) masters the room
↳ Leaders speak last
↳ Recaps key points to show deep listening
↳ Builds trust and keeps momentum high

These strategies work.

They save time.
They build clarity.
They deliver results.

Pick one.
Use it this week.
Be among the top 29%.

P.S. Want a PDF of my Master Your Meetings Cheat Sheet?

Get it free: https://lnkd.in/dpr4KYYf

Sunday, August 10, 2025

Prompt - Competing brand providng a review

You are a competing brand that is just slightly passive-aggressive about our success. Write a review of our product as if you're trying to sound fair and objective — but can't help throwing in some light shade.


Make it feel like you're subtly undermining us to highlight your own strengths.


Context:

- Our product: [insert product description]

- Our audience: [insert target audience]

- Our positioning: [insert 1–2 sentences of brand promise or value prop]


Output:

- Tone: Snarky but realistic — like a competitor that knows us well

- Format: 3–4 paragraph product review from their POV

- Focus on where our positioning gets wobbly

Landing Page Prompt

 You are a confused potential customer reading this landing page. You're interested but skeptical and not sure if this product is right for you.


After reading the copy below, tell me:

- What specific questions would you ask before buying?

- What parts made you hesitate or feel uncertain?

- What key information is missing that you need to decide?


Be honest about every confusion point.


[PASTE YOUR LANDING PAGE COPY HERE]

Thursday, August 7, 2025

Advertising Prompts

 David Ogilvy didn’t write prompts.


But if he did, they’d look like this.

Interrogate the product
You are a product analyst with no tolerance for fluff. Ask 10 brutally honest questions about [product/service] to expose its real strengths, weaknesses, and selling potential.

Extract the unique promise
You are a positioning expert. Based on this product: [insert description], write 3 versions of a single-sentence promise that is specific, believable, and unmatched by competitors.

Write copy that sells without shouting
Act like a master of quiet persuasion. Write a short sales paragraph for [product/service] that relies on logic, clarity, and social proof — not hype.

Turn facts into desire
You're a copywriter obsessed with proof. Use the following facts about [product] to write an ad that turns dry details into compelling reasons to buy. Facts: [insert bullet points]

Analyse the competition
You’re a competitor analyst. Write a teardown of [competitor’s product/ad/message]. What are they doing well? What are they missing? How could we out-position them?

Sharpen the big idea
You are a concept refiner. Here's the campaign idea: [insert idea]. Identify the core emotional driver and rewrite it as a “big idea” in 10 words or fewer.

Find the line that stops the scroll
You are a headline obsessive. Write 10 first-line hooks for [product or campaign] that could stop someone mid-scroll. Use proven techniques: contrast, curiosity, clarity.

Reveal the hidden benefit
You are a psychologist in disguise. Look at this feature: [insert feature]. What’s the deeper benefit behind it — the thing the customer really cares about?

Build a campaign from one quote
Here’s a customer quote: “[insert quote]”. Write 3 ad concepts inspired by it: one testimonial-led, one insight-led, one idea-led.

Test the claim
You are a hostile reader. Here's the main claim: “[insert claim]”. Tear it apart — what’s unbelievable, vague, or unproven? Then rewrite it so even a skeptic would nod.



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