Then try these 10 ChatGPT inputs to pressure-test and sharpen your brand positioning: Clarify your differentiator What do customers get from [product] that they can’t get anywhere else? Analyse it using our value proposition: [insert it here]. Unpack the emotional hook Based on this customer feedback [paste it], what emotional triggers or jobs-to-be-done are driving purchasing decisions? Make the message sharper Rewrite this brand description in one sharp sentence that shows who it’s for and why it matters: [insert your draft]. Pressure-test your positioning Compare these three positioning statements and identify which is the strongest based on clarity, appeal, and distinctiveness: [paste options]. Find the weak point Challenge this brand claim by finding where it might be weak, generic, or overused: [insert claim]. Then suggest how to strengthen it. Scan for white space Here’s a list of competitors and how they position themselves [paste]. What positioning angle is missing — and where is there opportunity? Sharpen the target Describe the ideal customer for [brand], including psychographics, goals, and buying triggers. Use this info to shape our positioning: [insert context]. Reposition the offer Here’s our current positioning and offer [paste]. Reposition this brand to justify a higher price point without changing the product. Make it memorable Rewrite this positioning statement using vivid, punchy language that’s easy to remember and repeat: [insert it here]. Draw a sharper contrast What makes this brand sharper, smarter, or more valuable than the default choice? Use this info [insert] to uncover a standout positioning angle. — ♻️ Found this useful? Make sure to repost. 📧 Want more? Sign up to The ChatGPT Marketer newsletter:https://lnkd.in/gDeX6PTJ
Then try these 10 ChatGPT inputs to pressure-test and sharpen your brand positioning:
Clarify your differentiator
What do customers get from [product] that they can’t get anywhere else? Analyse it using our value proposition: [insert it here].
Unpack the emotional hook
Based on this customer feedback [paste it], what emotional triggers or jobs-to-be-done are driving purchasing decisions?
Make the message sharper
Rewrite this brand description in one sharp sentence that shows who it’s for and why it matters: [insert your draft].
Pressure-test your positioning
Compare these three positioning statements and identify which is the strongest based on clarity, appeal, and distinctiveness: [paste options].
Find the weak point
Challenge this brand claim by finding where it might be weak, generic, or overused: [insert claim]. Then suggest how to strengthen it.
Scan for white space
Here’s a list of competitors and how they position themselves [paste]. What positioning angle is missing — and where is there opportunity?
Sharpen the target
Describe the ideal customer for [brand], including psychographics, goals, and buying triggers. Use this info to shape our positioning: [insert context].
Reposition the offer
Here’s our current positioning and offer [paste]. Reposition this brand to justify a higher price point without changing the product.
Make it memorable
Rewrite this positioning statement using vivid, punchy language that’s easy to remember and repeat: [insert it here].
Draw a sharper contrast
What makes this brand sharper, smarter, or more valuable than the default choice? Use this info [insert] to uncover a standout positioning angle.
—
♻️ Found this useful? Make sure to repost.
📧 Want more? Sign up to The ChatGPT Marketer newsletter: https://lnkd.in/gDeX6PTJ