Your landing page ranks on Google, but AI isn't citing it.
It's not optimised to do two different jobs...
Landing pages built for Google were designed to win the click.
But with AI search, landing pages also need to win the citation.
A free trial with Searchable is the fastest way to find out if your site is doing both ↓
https://lnkd.in/gt89R6Xe
Thankfully, a landing page built for AI search is:
✔️ Extractable enough for AI to lift.
✔️ Credible enough for AI to cite.
✔️ Structured enough for Google to still rank it.
So just ensure you have these 16 elements working together on your top pages 👇
(See the visual for a visual breakdown!)
1. Direct-answer headline
↳ Lead with the outcome. The first 60 words decide whether AI can extract you.
2. Query-matched subheadline
↳ Mirror the exact phrasing your audience uses when asking AI.
3. Citable hero asset
↳ A chart, calculator, or video AI can quote back in an answer.
4. Trust bar
↳ Logos AI already recognises as authority signals in your category.
5. Primary CTA
↳ One clear action, above the fold, no competing links.
6. Outcome-led benefits
↳ Frame every feature as the result it drives, not the function it performs.
7. Problem framed as a prompt
↳ Write it the way a buyer would type it into ChatGPT.
8. Solution as the extractable answer
↳ Short paragraphs, clear structure, quotable one-liners.
9. Schema layer
↳ Article, FAQ, and Organisation schema built in from launch.
10. Original data block
↳ Stats and research AI can't find anywhere else. Be the source.
11. Named social proof
↳ Real customer names, roles, and companies. Anonymous quotes get ignored.
12. Case studies with metrics
↳ Before and after numbers AI can lift into comparison answers.
13. FAQ section
↳ Real questions in H2s. Answers in 40 to 60 words. Perfect for citation.
14. Pricing transparency
↳ Clear tiers, no "contact us" gates for buyer-intent visitors.
15. Repeat CTA with proof
↳ Restate the offer next to a customer result or metric.
16. Off-site citations
↳ Link out to your Reddit, Quora, G2, and press mentions.
And don't forget to prioritise:
✅ Fast, mobile-first build
↳ Sub-2 second load, no layout shifts, and indexable on first crawl.
✅ Live proof of expertise
↳ Author bios, credentials, and last-updated dates on every page.
Start a free trial with Searchable to figure out your next steps ↓
https://lnkd.in/gt89R6Xe
Save this post for your next landing page redesign.
And comment below with the element you're weakest on.
♻️ Repost to help your network build pages that get cited.
Follow Searchable for more on the new era of search and visibility.
