Saturday, May 16, 2026

7 tools and resources for Strategy - Julian Cole

 Here are 7 tools and resources that I personally use that you can use too;


1. Consumer Journey Research Template - https://lnkd.in/gtsmSMfA

2. The Noun Project - library of icons to make your deck look pro https://lnkd.in/gfWyCuAM

3. ToolboxToolbox - a treasure trove of process docs for workshops https://lnkd.in/gpbtxG7W

4. Hyper Island Toolbox (gated access, requires registration) - If you're running consumer journey workshops, there are a number of good activities in here https://lnkd.in/gQ_X8RAB

5. 12 Q's Comms Strategy Checklist - Once you understand what is central to your idea, use these questions to show how far the idea can stretch. https://lnkd.in/gi-h9Ac2

6. Comms Strategy Stats - Strategists, this document is going to save you hours. Need proof of the value of Comms Strategy? I got the receipts in this deck. https://lnkd.in/gUgPf7JH

7. 10 Campaign Ecosystem Examples - There’s no one right size with campaign ecosystems. This deck highlights some of the popular types of ecosystem, along with examples from Pringles, Dove, Reddit, and more. https://lnkd.in/guSSKxYF

If you’re interested in acquiring the essential skills for effective comms strategy

👉Come to my Comms Strategy With A.I. In 60 Minutes workshop that I’m having: https://lnkd.in/guCjMryn